Koyudo, one of the leading company for the production of high-quality Japanese makeup brushes, says that staying ever-changing, challenging company was the key to their success. Interview date: May 19, 2017 What does “Koyudo” mean and does it have a backstory? As “晃 (Ko)”, the first letter of Koyudo in Kanji suggest, it means that…
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The quality of the product can be measured by how long it last. Just like other traditional crafts on A-Janaika Japan, makeup brushes last long and even gets better as you use them. It will better fit the skin, picks up just the right amount of product and it would start to feel “right” in…
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Makeup brushes are an indispensable tool when it comes to creating a flawless makeup look that lasts all day. Quality brushes maximize the benefits of application, and they last longer than cheaper brushes. However, brushes can be a big investment, and with so many types to choose from it can be difficult to judge just…
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There is a principle that runs through the minds, hearts and hands of the fudeshi (brush makers) at Chikuhodo, one of Japan’s most prestigious makeup brush companies – “Hitori hitori no hinshitsu ishiki, minna de tsukamou tashikana shinrai”. The phrase roughly translates to “by paying great attention to the quality, we can gain trust,” and…
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From pro beauty artists to the casual makeup wearer, many people put special thought and care into the quality and appearance of their makeup. However, a surprising number of people overlook the most important part of their makeup kit—brushes. A high-quality makeup brush makes a significant difference, not only for smooth and even control when…
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